To hope to direct contact with the domestic and foreign buyers and reach the business cooperation of toys and infant child products industry suppliers, attend ToyExpo sourcing fair is an effective way to achieve its goal.

ToyExpo sourcing fair for toys and infant child products industry suppliers, direct contact with the global target buyers to establish business relations and improve sales performance provides a unique opportunity.

Time Advantage

The time of the exhibition will be set between the "Canton Fair" and “East China Fair” in mid-March, which has formed a fixed concept of participation for buyers. Besides, it is half a year before the " Yiwu Fair" in autumn, and there is no conflict with all light industry exhibitions in China, so that both foreign buyers and domestic visitors have time to arrange to attend the exhibition. In addition, professional buyers of the Canton Fair can also take the time to participate in the exhibition and visit the factory to increase the transaction rate.

Geographical Advantage

Yiwu International Expo Centre, the venue of the Yiwu International Toys and Baby & Kids Products Expo, is three and a half hours’ drive to Shanghai, and only one and a half hours by high-speed railway. Meanwhile, there are daily flights to Yiwu from Beijing and Guangzhou, taking only 30 minutes from Yiwu International Airport to Yiwu International Expo Centre by airport express. If you choose to take a taxi from the train station, it will only spend 20 minutes arriving at the exhibition hall. 

Industrial Resources

Yiwu has the rich industrial resources, including one-stop service for 1,900 major consumer goods, procurement platform for 58,000 domestic suppliers, all-weather display of 400,000 Chinese and Japanese consumer goods, and one package service for ordering, shipping, and settlement as well. Meanwhile, there have been 1,868 arts and crafts production companies and 5,064 commercial companies so far. The annual turnover of the whole industry exceeds 10 billion yuan, and the total export value of foreign trade is nearly one billion dollars. Besides, its products not only cover the domestic market, but also are exported to more than 200 countries in Europe, America, Middle East, Southeast Asia and other regions.

Buyer Resources

There are more than 3,000 foreign trade organizations and more than 20,000 foreign buyers permanently stationed in Yiwu, as well as the foreign passengers throughput of airport have reached 206,600 people a year. At the same time, Yiwu has established trade relations with more than 100 countries and regions all over the world, and its commodities have been exported to more than 200 countries and regions on the five continents of the world. In addition, the international procurement group including Wal-Mart, Carrefour, IKEA, Easy Shop and UNHCR has also set up procurement centers in Yiwu.

Parallel Sessions

Relying on the resource advantages of Yiwu International Trade City, Yiwu International Toys and Baby & Kids Products Expo makes full use of its six markets and 30 professional streets as parallel sessions with a total of 1.5 million square meters, which has been a large-scale exhibition with a variety of commodities. As long as buyers come to Yiwu, they will enter into the world's largest small commodity exhibition site.

Buyer Channel 

The invitation of exhibitors is based on previous exhibition. More than 1 million tickets will be printed and distributed in crafts and gifts cities, professional streets and production bases across the country. At the same time, the special report of the show will also be printed and distributed to exhibitors and visitors at professional exhibitions such as the Canton Fair, East China Fair, Asian Expo. At present, the organizing committee plans to set up a customer invitation group to promote the show by participating in international industry exhibitions. In addition, it can help to promote our exhibition and attract buyers in North America, Europe, Middle East, Japan, South Korea and other major export markets with the help of industry portals (including Global Sources, Alibaba, US Trade Station , etc.) to attend the exhibition.

Major Exhibits

•Toys: stuffed toys, wooden toys, bamboo toys, baby toys, plastic electronic toys, plastic non-electronic toys, new technology models, mechanical toys and dolls, educational toys, inflatable toys, outdoor and sporting supplies, electronic game, gifts and other toys, etc.

•Baby & Kids Products: strollers, baby walkers, cradles, baby toys and games, tricycles, bicycles, scooters, skates, baby cribs, baby and kids furniture, bedding and accessories, dining chairs, nursing supplies, children's clothing , shoes, hats and accessories, cleaning products and toiletries, car seats, baskets, baby gifts and souvenirs, electric bicycles, accessories and baby books, educational products, baby clothes, shoes, hats and accessories, pregnancy clothes, underwear and accessories , baby care appliances, safety products, travel products, other related institutions and products

• Early childhood education supplies: early childhood education software, story machines, role and performance play aids, point reading pens, children's drawing boards, point reading machines, remote control toys, art education supplies, kindergarten bedding, new white (black) boards, musical instruments , kindergarten tablewares, painting supplies, silly putty, animation and audio-visual products, kindergarten textbooks, multimedia audio-visual equipment, AR early education cards, AR and VR education products, kindergarten shuttle system, child picture books, children's picture books, book education software, early education textbooks, drawing and coloring books, enlightenment books, pop-up books, literacy cards, illustration books, children's books, animated cartoons, toys and games books, kindergarten cleaning facilities and products, etc.

Brand licensing: cartoon and animation, sports and leisure, culture and art, company brand, fashion, film and television entertainment, online games, celebrity brand, well-known colleges and others

• Others: related service organizations, e-commerce platforms and media

Exhibition Process

• Fill in the "Application Form" and fax it to the organizer committee. 

• Booth fees for exhibitions can be paid in two ways: the first phase of the payment is to pay all fees within 3 days after the contract is signed or the booth is /confirm/ied, the second phase payment is to pay 50% of the total payment within three days after the contract is signed or the booth is /confirm/ied, and the balance is paid 30 days before the exhibition opens.

• After confirming the booth, the organizer will issue the "Exhibitor Manual" to exhibitors, which includes the information about the transportation of exhibits, the design and construction of the exhibition stand, the arrangement of travel and accommodation, and the rental of articles. Exhibitors must fill in the relevant forms in the manual as required and mail to the organizer committee before the deadline.

• The principle of booth allocation is " first book and pay, then /confirm/i".

Booth Reservation 

Please book the booth of Yiwu International Toys and Baby & Kids Products Expo 2024. The sooner you reserve , the better position you will get. The exhibition can help you to increase exposure rate, stay ahead of the competitor, and open up unique business opportunities.

To reserve the booth of Procurement Fair of TOYEXPO 2024 or learn more information, please contact:

E-mail: info@zhongliexpo.com